Our Story - 7D FitForLife
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Our Story

Meet our

Tony has been training since his youth, so keeping fit and in good shape has become second nature. From his days playing professional football to his current career as a fitness consultant, his passion for working out and eating healthy has been the main consistency throughout his life.

Co-Founder & Head Of Nutrition

Ahmed’s role at 7D is to bring the best nutritional products and advice for our friends; all our customers are seen as friends. His role sees him work with the best biochemists, nutritionists in the world and has delivered some world-leading products. As a result, it makes 7D the place to visit for cutting edge nutrition for life – not just for sport.

I have been training with 7D FitForLife for 12 weeks now and I have lost 1.5 stone and my body shape has completely changed! I didn't think I was able to get the body of my dreams at my age but Tony really pushed and encouraged me to keep going

Sharon, 47

Working with Tony on my fitness has been awesome. He is always encouraging and has supported all aspects of my wellbeing. Our sessions may be hard work but always with an element of fun which is key to keep me motivated.

Dave Oliver Alliance Commercial Finance

I have worked with Tony for over 7 years and his professionalism and dedication is unquestionable. He is very meticulous in his planning and sessions are always optimal and enjoyable

Danny bath Stoke City


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